Small Girls Style: Unintentional Neon Party at the office yesterday!
Our Second Edition of Fierce Lady Friday’s
Oh, hello! We know you were counting down the days until the next installment of SGPR’s #FierceWomanFridays. Well here it is, in all its app-happy glory..
- Melody McCloskey, CEO of StyleSeat, is a PR chick of sorts; the app /company she founded connects clients with free-agent hairstylists/beauticians across the country, helping people book appointments and stylists promote their services. Since the app’s launch in May 2011, more 75,000 stylists in 10,000 cities processed upwards of $100 million in bookings.
- Sarah Paiji and Jinhee Anh Kim co-founded Snapette, an app that let’s users know what clothing stores are in their area and what kind of clothing they have in store. They’ve partnered with megabrands like Uniqlo, Nine West, and Rebecca Minkoff, so you know this app is the real deal. We foresee this app as being particularly useful when we’re itching to do some shopping down at SXSW.
Although incredibly convenient, addicting, and entertaining, by now we all know the perils inherent in online shopping. And no, we don’t just mean how easy it is to spend your rent check on the best pair of shoes ever from the comforts of your bed. Refinery 29 gave us the scoop on, Design Faux Real, a site linked with the International AntiCounterfeiting Coalition (IACC), which recently launched in an attempt to expose the harm that both your bank account and wardrobe can face when you surf’n’shop.The site acts as a mock e-commerce platform, selling* clothing and accessories from ultra-popular brands like Juicy Couture, Kate Spade, and Lacoste. Buyer beware (literally) you’ll just have to ignore the warnings of credit card debt, fraud, and inauthenticity tacked on to each item for sale on the site.
*They don’t actually sell the items listed on their site, they’re just being
Snaps and pats on the back go to the IACC, in conjunction with the Luxury Design Council, U.S. Immigration and Customs Enforcement, and the U.S. Department of Homeland Security, for using engaging tactics to disseminate their message to the public.
Our First Edition of Fierce Lady Fridays!
We just got our hands on Fast Company’s March issue to read through their feature on the World’s 50 Most Innovative Companies. Super incredibly wonderful is the fact that a number of these companies are headed by lovely ladies! So check out our first installment of #FierceLadyFridays:
- Sophia Amoruso is only 28 years old and the brain-beauty behind our favorite (LITERALLY) online clothing retailer, Nasty Gal. Homegirl revolutionized the fashion biz by bringing the kind of clothes we covet to a digital empire. The company is growing at an impressive rate; in 2011 Nasty Gal brought in $28million and more than a cool $120million in 2012. Big ups, you Nasty Gal, you.
- Susan Gregg Kroger, founder of ModCloth, took a big risk when she implemented ‘Be The Buyer’ on the virtual thrift store platform; the addition lets consumers pick from trade show samples to decide what clothing the site should produce. The company is growing more than 50% annually.
High five, Sophia & Susan. You both rule so hard for keeping our wardrobes interesting.
A look inside
our Barbie’s Dream Closet on The Coveteur
It’s no secret that we’re obsessed with Barbie, so when The Coveteur opened the closet doors of our favorite fashion icon, we most definitely squealed with excitement. We’ll admit to the fact that we’ve watched multiple episodes of “Barbie: Life in the Dream House”- particularly those that cover the topic of her massive wardrobe. Oh yeah… we know how it goes down in BB’s closet.
Check out all the pink, glitter, and ruffles that make up Barbie’s style. Looking through the racks, we’re pretty sure that we own life size variations of most of these pieces. Also, some of those dresses are pretty PromGirl-esque, don’t you think?
(photos via The Coveteur)
Lacee Swan styles Back-to-School looks around her favorite TV characters, with Mallory of Family Ties rocking the Amber Switch!
Check out the other looks here!
We’re so into this because:
1) Mallory Blair was named after Mallory from Family Ties
2) We <3 the Amber Switch, by our client, Katherine Kwei.
3) Lacee Swan is one of our fave fashion bloggers.
4) Justine Bateman is awesome.
Small Girls, Grand House: Ted Baker of London Opens its Grand House Doors on 5th Avenue
The velvet-curtained, art deco store is designed in the style of a dark 1920s London townhouse, with floor having it’s own theme - the woman’s boudoir for dresses, the prohibition era salon for accessories, a scullery with bells and butlers for menswear.
The Ted Baker team generously invited us to preview the store pre-opening and be photographed in looks from their collection. We spent probably over an hour cooing over the glittering bags, crystal snapped clutches, and silk lining of virtually every piece but in the end decided to select looks that spoke to the nature of our business rather than be distracted by every beautiful thing that awaited our zipping and buttoning.
Running a company with a partner is a lot like a marriage. You play different roles that compliment each other and often end up supporting each other not just professionally but emotionally as well. Since we knew we’d be posing together, we decided to emphasize this aspect of our relationship by going for a “couples” look.
Bianca pulled a striped top from Ted Baker’s “Girls will be Boys” collection, designed to look and fit like you are dipping into a boys wardrobe, while maintaining feminine details. Bianca also actually dipped into Ted Baker’s menswear collection, as men’s clothing is something she commonly incorporates into her wardrobe. This blue polka dot woven, exclusive to the 5th Avenue shop, added an offbeat pattern play to an already unconventional girl’s look.
Known for their beautiful dresses, Mallory grabbed a matching striped frock, true to her sweet girly style. The yellow belt is the perfect accent to the navy and white dress, also pulling together the yellow details in Bianca’s outfit. A scarf fashioned as a headband (putting a twist to Mallory’s signature bow) finishes off the boy/girl dynamic.
Check out the rest of our photos on the Small Girls Facebook Page, and view Ted Baker’s “Midtown Abbey” campaign in which they sent butlers and maids loose on the streets of Manhattan here. They ‘re celebrating their grand opening all weekend, so be sure to check them out at 595 5th Ave, NY NY 10017 // at 48th Street
Our friend from Sugar Rock Catwalk is only adding to the beauty of the multi-gem Sorrelli ring in this photo!
Ring available from client, Sorrelli here.
“My weakness for shiny baubles with a huge punch is no secret. Once I set eyes on Sorrelli’s baubles, I was hooked. Their chic and sparkling jewelry reminds me of my grandmother’s jewelry box, but with a modern twist. Making a statement in this jewelry is effortless - the sparkle does all the work! Just think of it as wearable memories...”
We recently did our first collaboration with style blog House of Jeffers, working together to craft a meaningful, personal post with (client) Sorrelli jewelry in mind. It turned out beautifully and you can see the results from blogger Jen Jefferys here.
Shot by The Style Blogger photographer, Alex Crawford, we spent yesterday modeling client ReFashioner’s items (available in their virtual consignment shop coming soon) alongside some other kick ass entrepreneurs, artisans, and merry makers including designer Hayden Dunham, Jordan Blumberg of Daily Candy, and Pop Manifesto editor Ilirjana Alushaj.