Small Girls PR Feature - Wix Stories
Website building platform, Wix, recently featured us in one of their Wix Stories - sharing users’ experiences behind their website.
When Mallory and Bianca first started Small Girls PR, they were very lucky and grateful to have boyfriends who supported them in their new venture by designing and building the first version of our site.  As you can imagine, after those relationships ended, updating and maintaining the site proved a little more difficult (though they’re still SGPR BFFs!). So while the business grew and more and more changes needed to be made on a regular basis, they had to find away to cut the middle(ex)men out and take it in-house, without starting from scratch or sacrificing the original design.
Using Wix, Bianca was able to essentially recreate the SGPR site by customizing one of Wix’s existing themes. Watch our founders Mallory and Bianca chat from Small Girls PR HQ about how essential Wix has been to our business by letting us take website building into our own hands (and away from ex-boyfriends). 

Small Girls PR Feature - Wix Stories

Website building platform, Wix, recently featured us in one of their Wix Stories - sharing users’ experiences behind their website.

When Mallory and Bianca first started Small Girls PR, they were very lucky and grateful to have boyfriends who supported them in their new venture by designing and building the first version of our site.  As you can imagine, after those relationships ended, updating and maintaining the site proved a little more difficult (though they’re still SGPR BFFs!). So while the business grew and more and more changes needed to be made on a regular basis, they had to find away to cut the middle(ex)men out and take it in-house, without starting from scratch or sacrificing the original design.

Using Wix, Bianca was able to essentially recreate the SGPR site by customizing one of Wix’s existing themes. Watch our founders Mallory and Bianca chat from Small Girls PR HQ about how essential Wix has been to our business by letting us take website building into our own hands (and away from ex-boyfriends). 

We were honored and excited to be a part of Fashion PR Con again this year. Thank you to PR Couture and Danika Daly for inviting us to a wonderful weekend of speed networking and meeting other young PR minds. 

We were honored and excited to be a part of Fashion PR Con again this year. Thank you to PR Couture and Danika Daly for inviting us to a wonderful weekend of speed networking and meeting other young PR minds. 

Celebrating One Year With Lise
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Today we celebrate one year with our wonderful Senior Account Exec, Lise. This is her reflection on her first year as a Small Girl:


Roald Dahl said, “If you have good thoughts they will shine out of your face like sunbeams and you will always look lovely.” Since becoming a Small Girl (albeit still 5’10” on the outside) a year ago, it’s undeniable how much happier I’ve been- and everyone notices!

Every day I feel so proud to have the privilege and honour of wearing the white hat (Scandal reference!) while working with some of the most creative colleagues on the most innovative, exciting clients. I tried to put my thoughts about my last year at small Girls PR into words but they kept turning out mushy, so I made some doodles instead!

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Celebrating One Year With Carley
image Today we celebrate one year with our wonderful Account Exec, Carley. We asked her to share a few lessons learned in her first year as a Small Girl:

I’ll never forget the moment the email landed in my inbox from Bianca asking for me to come in for an interview. After sending a cover letter that traditional peeps would classify as crazy, I knew I had found my people when they directly called out my references to snapchat and gifs. I came from a creative strategy with a social media background. Going from a 250 person agency to working at a PR firm, which, at the time, only had four other full time employees, was certainly a big change! One year later I’m still here, and I’ve learned a lot along the way:

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1. You can change your career, but keep your core skills: Some parts of my job were uncharted territory (pitches, reporters, embargos, exclusives), but I was able to leverage what I was great at (networking, copywriting, social media, strategy). Even if you’re doing something new, make what you have to offer apparent. 

2. Resilience and scrappiness pays off - On my first day, there were four small girls and one tall boy in a room, then we moved rooms. Then we moved rooms again. Finally, in February, we moved into our very own space. While it is absolute heaven, I know the reason I appreciate it is because I was a part of the growing process, when we were small, mighty, and scrappy. (PS - we still are all of those things). 

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3. Fortune favors the bold - You’re not going to regret suggesting that wild campaign idea you came up with or asking to be on that project you’re really excited about…I PROMISE. 

4. Be human - When you’re spending the day sitting behind a computer, it’s important to note that the people you work with are humans, as are the clients you’re repping, the consumers you’re reaching, and the reporters who are writing your stories. People are often more inclined to help you out if you treat them as such.

5. Have fun and be proud of your hard work - Because your work, while challenging, should also be fun. If it’s not making you proud, maybe there is a better fit for you out there!

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With the help of our media coordination, our client BRIKA was featured as a great go-to spot for gifts as part of a roundup on Corporate Fashionista. 

With the help of our media coordination, our client BRIKA was featured as a great go-to spot for gifts as part of a roundup on Corporate Fashionista

Small Girl, Big Chair

Small Girl, Big Chair

Our Account Coordinator, Annie, received a makeunder from our friends at XOJane and the results were kind of amazing. “I’m 23, but without makeup people think I’m 17 — that’s why I wear so much of it”. 
Read the whole piece here, and let us know what you thinks of Annie’s fresh-faced look. 

Our Account Coordinator, Annie, received a makeunder from our friends at XOJane and the results were kind of amazing. 

“I’m 23, but without makeup people think I’m 17 — that’s why I wear so much of it”. 

Read the whole piece here, and let us know what you thinks of Annie’s fresh-faced look. 

With the help of our media outreach, Entrepreneur posted a fantastic profile piece on Essie Weingarten, founder of Essie brand nail polish. The article mentions Essie’s partnership with our client, AOL as one of her latest accomplishments and explains how fans can submit questions for her new AOL-based video series. 

With the help of our media outreach, Entrepreneur posted a fantastic profile piece on Essie Weingarten, founder of Essie brand nail polish. The article mentions Essie’s partnership with our client, AOL as one of her latest accomplishments and explains how fans can submit questions for her new AOL-based video series. 

Meet Karen

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Ladies and gentlemen, please welcome the newest member of the Small Girls team, our Executive Office Assistant, Karen!

Name: Karen

Where are you from: Brooklyn by way of Ohio

Age: 26

What makes you a Small Girl: Sparkly and energetic, also 5’3”

What did you want to be when you grew up: Dog/mermaid/old lady

What’s one thing you couldn’t live without: Snacks

If you were stranded on an island what would you bring: Breakfast burrito supplies

Where is your favorite place in the world: Tie between the Museum of Jurassic Technology or the Lightner Museum 

You could have a superpower what would it be: Mind control (cue evil laugh)

What is your favorite color nail polish: Currently Color Club’s Blue Heaven. So holographic, so mesmerizing. 

If you were a Crayola crayon what color would you be: Black with glitter

What’s your favorite book: Impossible inquiry! Too many options, too indecisive. 

What’s your favorite TV show? And who is your favorite character: Arrested Development, and I feel a special kinship with Lucille Bluth most days. 

Who is your celeb look-a-like: None

What’s your favorite sport or hobby: Lounging with my hound dog. 

If you were an animal what would you be: A hummingbird. 

Cats or Dogs: DOGGIES 4eva!

Favorite type of shoe: See favorite books response. 

Do you like pina coladas and getting caught in the rain: I like the pina colada part. 

What is your dream car: Whatever kind has a driver. 

What is your greatest fear: Ooo morbid! Every time I ride my bike I’m afraid I’ll tumble off unexpectedly. 

Small Girls Tips and Tricks to Organization
Continuing with last weeks organizational hacks, here are a few more tips for keeping your to-dos (and life) in order: 


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Annie: I write down every little task that pops into my head - and then I make sub-lists to go under each of those. But, the real secret to Annie lists? Making them look pretty. I have a problem with messy notes - to the point that I will re-write my lists if I don’t like my handwriting enough. I start off every day with a quick doodle of the “day of the week”, and I use markers + highlighters all day long as I cross things off. There’s a real art to list making.

Lise: I take tiny bites. Instead of writing a to-do list with items that might take all week- I like to identify the larger missions and break them into manageable steps. Having “Pitch XX campaign” as a to-dolist item can be intimidating- break it down into actionable tasks needed to complete this overall goal. You’ll get a better idea of your timeline and will encourage you to identify the steps towards achieving your larger tasks/goals. One of  mine: Find a cute boyfriend. #JK 

Gabby: It’s annoying when people tell you to “take things one step at a time,” but breaking down big tasks into smaller chunks really does make things less overwhelming! I like to work on a task for 45 minutes or so, then take a short 5 minute break usually with some kind of reward attached. Like, if I work for 45 minutes, I can take a break to check Twitter or get coffee. Then, I repeat until I’ve made a lot of progress.