Website building platform, Wix, recently featured usin one of their Wix Stories - sharing users’ experiences behind their website.
When Mallory and Bianca first started Small Girls PR, they were very lucky and grateful to have boyfriends who supported them in their new venture by designing and building the first version of our site. As you can imagine, after those relationships ended, updating and maintaining the site proved a little more difficult (though they’re still SGPR BFFs!). So while the business grew and more and more changes needed to be made on a regular basis, they had to find away to cut the middle(ex)men out and take it in-house, without starting from scratch or sacrificing the original design.
Using Wix, Bianca was able to essentially recreate the SGPR site by customizing one of Wix’s existing themes. Watch our founders Mallory and Bianca chat from Small Girls PR HQ about how essential Wix has been to our business by letting us take website building into our own hands (and away from ex-boyfriends).
Summer’s not over yet, but we’re on the hunt for Fall interns! If you’re interested or want more information, contact our lovely intern coordinator, Karen (firstname.lastname@example.org). We’d love to see your resume and some work samples.
Today we celebrate one year with our wonderful Senior Account Exec, Lise. This is her reflection on her first year as a Small Girl:
Roald Dahl said, “If you have good thoughts they will shine out of your face like sunbeams and you will always look lovely.” Since becoming a Small Girl (albeit still 5’10” on the outside) a year ago, it’s undeniable how much happier I’ve been- and everyone notices!
Every day I feel so proud to have the privilege and honour of wearing the white hat (Scandal reference!) while working with some of the most creative colleagues on the most innovative, exciting clients. I tried to put my thoughts about my last year at small Girls PR into words but they kept turning out mushy, so I made some doodles instead!
Our amazing client, Ann Taylor, sent us this super thoughtful gift. The cardigans matched what we were already wearing, which speaks volumes about our relationships with clients because they definitely nailed our styles. Thank you, Ann Taylor.
This weekend, our client, BRIKA’s co-founders shared their current beauty obsessions on Well + Good. They spend most of their time curating beautiful, high quality products for their site so we trust these ladies on their beauty recommendations.
We are always really passionate about our clients, but when they team up (the Dutch x Northside Festival), it’s twice as exciting. Technical.lyBrooklyn wrote a fantastic recap of the Dutch Pitch Night from Northside Festival. Eleven Dutch start-ups vied for the chance to work from the Dutch consulate in NYC for three months. We can’t wait to see what these start-ups do!
As summer really comes to a start, we found ourselves with a full week “out-on-the-field” PR projects.
From Brooklyn’s Northside Fest kicking off with innovation (where we worked with both the festival and The Dutch Embassy taking over brooklyn), to checking out client technologies at GE’s GRC and PRIV HQ, and an exciting shoot with our founders for Marie Claire magazine- here are some highlights, taken from our Instagram,@smallgirlspr!
Annie and Carley stopped by PRIV HQ to talk social media and test out some of their newest services. On-the-go spray technology is kind of epic.
Our recent hires gave presentations about themselves at our team dinner last Wednesday. This was Gabby’s - her mood board for life i.e. the vibes she wants to project to the universe. We’re hip to that vibe.
Bianca tried out the new Bianca frames at an on-site meeting with Tortoise & Blonde at their new Urban Outfitters Herald Square outpost.
Today we celebrate one year with our wonderful Account Exec, Carley. We asked her to share a few lessons learned in her first year as a Small Girl:
I’ll never forget the moment the email landed in my inbox from Bianca asking for me to come in for an interview. After sending a cover letter that traditional peeps would classify as crazy, I knew I had found my people when they directly called out my references to snapchat and gifs. I came from a creative strategy with a social media background. Going from a 250 person agency to working at a PR firm, which, at the time, only had four other full time employees, was certainly a big change! One year later I’m still here, and I’ve learned a lot along the way:
1. You can change your career, but keep your core skills: Some parts of my job were uncharted territory (pitches, reporters, embargos, exclusives), but I was able to leverage what I was great at (networking, copywriting, social media, strategy). Even if you’re doing something new, make what you have to offer apparent.
2. Resilience and scrappiness pays off - On my first day, there were four small girls and one tall boy in a room, then we moved rooms. Then we moved rooms again. Finally, in February, we moved into our very own space. While it is absolute heaven, I know the reason I appreciate it is because I was a part of the growing process, when we were small, mighty, and scrappy. (PS - we still are all of those things).
3. Fortune favors the bold - You’re not going to regret suggesting that wild campaign idea you came up with or asking to be on that project you’re really excited about…I PROMISE.
4. Be human - When you’re spending the day sitting behind a computer, it’s important to note that the people you work with are humans, as are the clients you’re repping, the consumers you’re reaching, and the reporters who are writing your stories. People are often more inclined to help you out if you treat them as such.
5. Have fun and be proud of your hard work - Because your work, while challenging, should also be fun. If it’s not making you proud, maybe there is a better fit for you out there!