In Mobile Ads News…
Nuance, a 20 year old software firm, recently announced that they’re in the process of creating talking mobile ads, because regular old mobile ads are failing to engage smartphone users. Basically, ads will creep up on your iPhone/Android screen and prompt you to tap a microphone button, say something, and then the ad will start chitchatting with you.
Sure, this is a pretty good way to directly target your audience, but we’re not sure who is willing to spend a minute of their very precious time to listen to a robot voice trying sell you stuff.
In related news, tumblr introduced mobile ads to their app this week. No need to roll your eyes y’all—the number of mobile ads that appear on a user’s feed will not exceed 4 per day. And considering tumblr is basically the internet’s mecca of aesthetically pleasing content, we’re sure the ads will follow suit. Woo.
Antoine Dodson spotted at ROFLcon practicing what he preaches… hiding
Last weekend, our co-founder Mallory and our designer Leia drove up to Boston to attend ROFLcon- the biennial convention for Internet memes held at the MIT campus. Friday and Saturday were filled with panels about all things Internet- from the future of the web to the nostalgia of geocities and angelfire.
Our favorite memes were present, and surprisingly… real people! Antoine Dodson hid in a trashcan, Old Spice guy skyped in topless, dude behind Double Rainbow spoke about his first video “One Huge Intense Rainbow”, 3frames creator Aaron Meyers spoke to the therapeutic value of gifs, Tron Guy gave hugs to the children, and our Google client gave testament to the fight for an open internet alongside Reddit’s Alexis Ohanian.
Sadly this was the final year of ROLFcon, but stay tuned for more adventures into the depths of the internet.
A year ago today, we moved into our office at the Makery and started Small Girls PR. Technically, we’d actually sold out our first ever event in August, but it wasn’t until we made that first payment to the co-working space we now call home that we’d actually literally and emotionally…
Mallory’s reflections on the first year running our own PR shoppe, from creation to chaos to cool attitudes.
“They’ve nailed it.” - Ryan Gosling, reciting from one of my favorite tumblr blogs, Fuck Yeah Ryan Gosling.
This is amazing. Ryan Gosling reading from Fuck Yeah Ryan Gosling is so meta… and sexy. We can’t wait to see the movie about Hey Girl.
Can someone make a meme about Small Girls?? We want a meme about us that we can find and then read out loud during an interview!!