So stoked on this Sherpaa piece going over how reproductive rights & healthcare insurance are basically effed and Sherpaa is helping navigate the murky space for their users. Feel like Katie over at Jezebel brings the profanity necessary to the topic to the table. Hell yeah.

HRC at #WIW13

The Best Quotes from Hillary Clinton speaking at Women in the World Conference. She inspires us to be our best. (and she wore pink!)

“Women are not victims. We are agents of change.” 

“It is past time to embrace a 21st century approach to advancing the rights of girls and women.”

“When women participate in the economy everyone benefits…When women participate in the politics of their nations they can make a difference.”

“Fast growing Asian economies could boost their GDP by 14% if they brought more women into the work force. Laws and traditions that hold back women hold back entire societies.”

“We need to empower women here at home to participate fully here in our society. We need to make equal pay a reality. We need to encourage more women and girls to pursue careers in math and science.”

“Let’s keep telling the world over and over again that women’s right are human rights and human rights are women’s rights ONCE AND FOR ALL.”

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Meryl Streep tribute (in an Irish accent no less) to recently deceased women’s rights activist Inza McCormack who fought for equality in Northern Ireland and beyond.

Meryl Streep tribute (in an Irish accent no less) to recently deceased women’s rights activist Inza McCormack who fought for equality in Northern Ireland and beyond.

Taking a tip from the Girl Scouts app:
“We know we’re cute but selling cookies is real. We’re learning how to run a business”

Taking a tip from the Girl Scouts app:

“We know we’re cute but selling cookies is real. We’re learning how to run a business”

In 1994 “The Wonderbra” was relaunched under the Playtex brand. When Jackie Cooper PR got their hands on the account, they ignited a media frenzy by placing spicy billboards around the country depicting model Eva Herzigova in a Wonderbra, coaxing passerbys with two words: Hello Boys. 
What a clever approach at promoting Wonderbra (remember, this went down in the conservative early 90’s). Instead of marketing it as a female necessity like other companies were doing, Playtex’s PR company re-branded the bra as lifestyle accessory; implanting the notion that the Wonderbra was a sexy, new product worthy of attracting the opposite sex in the consumer’s subconscious. 
Kudos to the PR geniuses behind the Wonderbra for dreaming up this campaign (which was the subject of 95 national newspaper features and 167 minutes of TV airtime within the first 12 weeks of its launch); without them we’d all still be single ladies lounging around in our gnarly granny panties, right?

In 1994 “The Wonderbra” was relaunched under the Playtex brand. When Jackie Cooper PR got their hands on the account, they ignited a media frenzy by placing spicy billboards around the country depicting model Eva Herzigova in a Wonderbra, coaxing passerbys with two words: Hello Boys. 

What a clever approach at promoting Wonderbra (remember, this went down in the conservative early 90’s). Instead of marketing it as a female necessity like other companies were doing, Playtex’s PR company re-branded the bra as lifestyle accessory; implanting the notion that the Wonderbra was a sexy, new product worthy of attracting the opposite sex in the consumer’s subconscious. 

Kudos to the PR geniuses behind the Wonderbra for dreaming up this campaign (which was the subject of 95 national newspaper features and 167 minutes of TV airtime within the first 12 weeks of its launch); without them we’d all still be single ladies lounging around in our gnarly granny panties, right?

I truly believe there’s never been a better time for female entrepreneuers
Soleil Moon Frye at the Lucky FABB conference