‘It’s an interesting case in the Netherlands where the Dutch are living under the sea level. The whole landscape is tech-based because of this. Without the dykes, we would drown, so I think we’ve always had a weird relationship with technology. Our practical thinking evolved from challenges of nature, and this probably carries over into cities.’
-Daan Roosegaarde, ‘newcitiesfoundation’ blog
When it comes to innovations in music and tech, South by Southwest has been a playground to launch and discover new companies, brands, bands, and ideas. The Netherlands is home of some of the most advanced technologies and the world’s greatest DJs! So this year, we helped bring the Dutch to a whole new level at the festival!
Above are just a few of the awesome photos captured at the Spotlight on Holland event. Wearable technology by Pauline Van Dongen, glowing plants that are the future of sustainable landscapes by Daan Roosegaarde, 3D selfies by Shapeways, and the perfect commuter e-bike developed by VanMoof… and amazing music to dance to, of course!
This was an awesome project that we were so proud to work on, we can’t help but wish we could live in all of the creativity and technology blossoming in the Netherlands as bright as their signature tulips.
Happy HumpDay! We’re already thinking of fun things to do over the weekend and we figured we’d share!
In case you don’t have plans for the weekend, here are some ideas, from our rockstar intern Kristin, to make the most of your weekend before it’s Monday and you’re back in the office.
Plan a spa day with your girlfriends: We love The Red Door Spa at the Chatwal Hotel in NYC. It’s the perfect place to have a blissful spa treatment and relax in their serene pool and hot-tub area.
BRUNCH: Brunching is always a good idea, especially when using the CoverPay app. Check out Atrium in DUMBO for some delicious french toast and refreshing mimosas.
Rock-climbing at Chelsea Piers: Well there’s a new one.. skip your usual Saturday morning spin class and try a fun and unique workout! What better way to work out your arms while socializing with friends at the Chelsea Piers rock-climbing wall.
Veg out: If you’re having a really exhausting week you might just want to veg out in bed with some popcorn, Netflix and maybe even crack open a new book. If this sounds like what you’ll be doing this weekend, you definitely need to grab a copy of The Ring and The Crown. The book released yesterday 4.1.14 and its a must read - “It’s like Gossip Girl-meets-Game of Thrones.”
Thank you to our friend Natalia from Fox Business for an amazing interview with AOL’s president, Maureen Sullivan.
In the piece, Ms. Sullivan discusses the importance of the MAKERs conference, what it takes to become a MAKER, and managing the work-life balance. (At Small Girls we completely understand the complexity that comes the latter.)
This MAKERS video hits particularly close to home, as it features Muriel Fox- co-founder of NOW (National Organization for Women - fighting for women’s rights), who was the first woman to break into the male-dominated world of PR.
We can’t imagine this industry without all of the amazing and talented women who lead it today.
She went from being told that they didn’t hire women in Public Relations by the executive VP at Carl Byoir & Associates (the largest PR firm at the time), to becoming an executive VP at the agency, and her work done at NOW has allowed us women today so many freedoms and rights- including the credit industry, affirmative action, and in housing.
Thank you Muriel Fox for setting the stage for us Small Girls to do some big business in.
GE proves that its innovation is not just in products, but in marketing as well. As early adopters of native advertising, the company has signed a one-year deal with “The Tonight Show, ” to feature young inventors and GE has several other creative content programs brewing to engage fans and broaden the brand.
What better way to kick off your week than with a catchy tune, right? We have been rocking out to this “Small Girls-y” video all day! Not to mention it features work from our very talented friends: star Emergency Tiara, director Russell Cramer, and choreographer Lexy Hulme.
Nothing like the feeling of flipping to a client story in print. Cover was featured in Brooklyn Magazine's Spring 2014 issue announcing the growth of the app to Brooklyn restaurants! If you’re unfamiliar with Cover, it’s an app that takes care of paying, tipping, and even splitting the bill.That’s right, no more long division at the dinner table when you’re feasting with your hipster friends. #Hipstershatemath
The article includes a list of popular Cover restaurants for you to try in both Brooklyn, and Manhattan-if you’re into that.