Our new accounts assistant writes about her first couple weeks working for us and living in NYC. For more of Annie’s adventures, follow her on twitter. —————- I have officially been a Small Girl for two weeks now. That’s a strange sentence to write when you are 5 foot, 9 inches tall. The last time I considered myself small, I was probably 10 years old. Ha!...
Wit is absolutely key to what we do. Wit provides depth and soul. It gives...– Every time I see a logo, a piece of packaging, or any piece of brand design with wit, it makes me think ‘I like these people.’ It looks like the brand’s smiling at you. It’s welcoming you in. [It’s important because] I think it has something to do with the sociability...